Renowned for its wide beaches, premier golf courses, and bustling boardwalks, the City of Myrtle Beach is a popular vacation destination that nearly 30,000 South Carolinians call home. Historically, during the summer when hundreds of thousands of tourists visited the beach, parking in the city was a major challenge for residents. However, due to the development of popular new attractions on and away from the beach and up and down the Grand Strand, parking has become a year-round challenge in many parts of this vacation destination.
Myrtle Beach City Council first passed an ordinance in May 2007 that offered free parking decals to any resident with personal vehicles, golf carts, or motorcycles registered inside the city and allows residents to use parking spaces designated for decal parking only.
With nearly 16,000 decals to manage at a time along with a manual paper submission process, the city found itself in need of a more efficient and cost-effective system. At this point, they decided to join forces with VC3.
“City Council spent months listening to residents and city staff on the best way to approach the thorny problem of satisfying a growing demand for parking in a way that raises much-needed revenue while continuing to provide free parking to the people who live in Myrtle Beach proper,” says Mayor John Rhodes. “The parking decal registration system has been a linchpin to the success of that effort.”
After years of issuing decals by means of a paper submission process, City administrators wanted to devise and deploy a new process for distributing the decals for use on personal cars, trucks, motorcycles and golf carts that would utilize technology and be more efficient. In addition, residents needed to be able to apply for the decals in person and online, and the system needed to be able to match the application against Horry County vehicle tax records to ensure the applicant’s city vehicle taxes had been paid.
The City of Myrtle Beach turned to VC3, a provider of technology solutions to municipalities around the Southeast. City leaders were already familiar with VC3 through its extensive work providing IT services and web solutions to local governments. Moving quickly, VC3 developers used Cognito Forms to, within minutes, create the forms needed to support the four-step process for Myrtle Beach residents to obtain their decals through the City’s existing website. This freed up the VC3 developers’ time to focus on the other software components needed for a complete solution.
The entire process is faster, requires less paper, and saves money and time for both the City and its residents. The ability to submit the form on any device, including mobile, adds to the level of service the City can now provide its residents.
20 BUSINESS DAYS | USING COGNITO FORMS, VC3 IMPLEMENTED THE ENTIRE SYSTEM — FROM INCEPTION TO THE GO-LIVE DATE — WITHIN 20 BUSINESS DAYS